How to Get Twitter Followers: Tips and Tricks that Actually Work

Ask anyone who has an internet connection, and they will tell you that Facebook, Instagram, and Twitter are the big three names in the social media world.

While socialites and bodybuilders fill Instagram with photos, and Facebook provides your daily meme quotient, Twitter is the place to be if you are looking to express yourself or promote your brand.

Twitter allows you to deliver quality content in 280 characters or less and reach your target audience simply by clicking or tapping to Tweet the right content, at the right time. Master this and your follower count will soar.

When you are sending your Tweets out to the Twitterverse, you want them to be seen. Whether you are promoting your own thoughts, ideas, and blog posts or that of your business, what you have to say is important and deserves to be heard.

The following tips and tricks will help you gain Twitter followers so you can get moving and shaking like the top influencers and have your tweets seen by your target audience!

How to get more Twitter followers without really trying

Looking for more followers on Twitter means increasing your brand audience. Try to think of it like interviewing for a job. You are seeking the position while your potential followers are calling the ultimate shots.

How do you best reach these users and when you do, do you look your best?

Update Your Profile Picture

First things first: change your photo. No one is going to interact with Twitter’s default photo, nor will they take your brand seriously if that’s all you’re showing them.

Choose a flattering selfie or your brand logo. Maybe you even have some spare headshots lying around -- why not throw one up?

Just remember, that profile photo is going to follow you on everything you tweet, or retweet.

By changing it from the default image to something more personal, your account will look like you have spent time engaging with it and your follower count will rise.

Write a Compelling Bio

After checking out the Profile picture, most Twitter users will then turn to the bio section. Write a great bio that tells current and potential followers who you are, and what they will get from you. Your audience wants to know this information before they invest their time (and maybe even money) in you!

Think about it: would you stop on an account that has a great header, an even better profile photo, and a detailed biography? Or do you prefer a barely filled out wasteland of a profile?

Chances are, you will spend more time perusing the former’s account and reading their content because the initial impression, is a good impression. When it comes to Twitter marketing or social media marketing in general, YOU are your best tool!

The easiest thing you can do to increase your followers is to create a face for yourself or brand, tweet often, and engage your audience.

Engage with the Platform

This is social media, so be social. Tweet a link to your favorite blog posts, follow brand ambassadors and interact with them in their comments, retweet their content. Get comfortable retweeting, replying and using hashtags.

The best social media influencers are constantly posting and sharing engaging content. They share photos, ask advice from followers, and tweet about pop culture and current affairs.

If you choose interesting content to post, you can guarantee retweets. Retweets will push you beyond your own reach and connect you with a new audience. Influencers collaborate with other influencers, and you can use social media to market your brand and target audience with just a few clicks.

Tools for Gaining Followers on Twitter

While Twitter limits the number of characters you can post in one tweet, social media influencers get around this by using the tools on the Twitter app to their advantage.

One especially helpful tool is Twitter threads. Celebrities use Twitter threads to live-tweet episodes of their shows and invite fans to join them by providing a trending hashtag.

Keep in mind that these are often promoted tweets but each time that a hashtag is circulated, more and more followers are made.

Why not use these tools to grow your own audience? Why not create threads using your own content?

Schedule Tweets

Cultivate some intrigue by scheduling tweets a few hours apart in something of a series. This works especially well with giveaways.

For example, give your audience a teaser first thing in the morning by indicating that something big is coming. Then, schedule a tweet for two to three hours later that gives the details, and so on. This will keep followers coming back to your feed to learn more. The excitement and retweets this can generate is likely to snowball into new followers.

Time Your Tweets

Finding the right time to tweet means that your tweets or brand message will reach your target audience. By scheduling tweets for times that you may be asleep, or away from social media, you are letting Twitter do the work for you! Your follower count will increase without you even having to be there.

In the instance of social media marketing and influencers, tweeting schedules are often agreed upon between the influencer and the sponsor and the contract will hinge on maintaining this schedule.

When it comes to scheduling a personal Twitter account, look into trending hashtags and the behaviors of your most active followers. When are they online, when are they tweeting the most? Consider scheduling posts for when your target user demographic is most likely to be online.

Use Twitter Analytics

Social media marketing has come a long way and Twitter accounts are a great way to expose yourself or your brand to a huge audience.

Use Twitter Analytics to measure your follower engagement and maximize your impact on Twitter. If you know which tweets have the best impressions, you can create more content that follows along the same lines.

This information can also help you narrow down your target audience. Sometimes the people who are interacting with your account may be slightly outside the demographics you have considered so you want to shift or adjust your strategy to include a broader base.

Use an Outside Tool

Using tools outside of Twitter can help you get followers. Twiends, for example, will connect you with Twitter users, and connect them to you. They make it easy for people to find you based on location or interest. It stands to reason that if you are from the same region or interested in the same things, you will be interested in what one another is saying. Mutual interests lead to mutual follows.

Fastest Way to Get More Twitter Followers

You want followers fast? Figure out exactly who you are targeting on Twitter. Once you have determined the audience that you are looking to engage, you can begin to share your specially curated tweets.

Tweet Consistently and Often

One of the most important things you can do to increase your followers is tweet consistently and often.

When a potential follower clicks on your Twitter feed, they should see 2-3 tweets per day, showing your engagement with the platform and encouraging theirs.

Tweet frequently, and watch closely for any reactions to your tweets. If someone has retweeted you, check out their profile and interact with them. If someone has commented, respond to the comment. Share things that have happened in your community. Search the trending or popular hashtags of the day, and use those to increase visitors to your profile and to engage with your followers.

You can spend countless dollars on marketing to hit an audience that has no knowledge or engagement with you or your brand, or you can turn to Twitter, share knowledge and build engagement yourself.

There is a fickleness to social media and it is all too easy to click the unfollow button. If you want to keep gaining followers on Twitter, make sure your tweets are on point and in line with the day’s trending topics.

With a little creativity, you can relate (almost) anything to your brand, or simply encourage conversation.

You can engage your current followers and find more people to follow by exploring the trending topics, as well. Many times, the news of the day dictates the trending topics on social media. A retweet of a piece of happy news can always segue to a new audience.

Just remember: engage an audience and followers will, well, follow.

Tweet Images

People love to see pictures, so give them pictures. Visual content is more appealing and will provide your followers with a context that goes along with your tweets. Memes and videos are also a great way to engage and solicit more followers.

Top Ways to Gain Twitter Followers

The top ways to grow your Twitter following and increase your social media marketing presence are a combination of self-promotion and engagement with your followers (and any potential followers you are hoping to get!).

Remember to schedule your tweets so that you are reaching the largest audience you can. And when you reach them, be sure to be interesting and enticing. Boring never gets noticed.

Take your cues from other influencers: who are they following? What are they promoting? What tools do they use? As you become more engaged in this process, you will start to notice and recognize trends.

Social media sites like Twitter can be the best, cheapest marketing tool available to you. For example, a well-timed tweet can direct people to your website, your products, and/or blog posts to increase your web traffic and sales.

Following the steps listed above will ensure that you are on your way to a huge following and growing your personal or business brand far beyond your wildest dreams.