Mark Wickersham

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When people see something that looks cheap, they assume it's low quality. Having a high-quality package means the client’s perception of the quality of work goes up, so you can charge professional prices.
As a profession, we already have an element of recurring revenue. When you win a client for compliance services, they will usually come back next year. But we can take this to new levels to really make the most of this opportunity. Find out how: ed.gr/d47rx
My new book, ‘Value Pricing for Accounting Professionals’, is coming soon to the US… 🙌 but it’s available RIGHT NOW in the UK! 🎉 Have you got your copy yet? PLUS, you can use the code KOGANPAGE20 to get 20% off! I can’t wait for you to read it!ed.gr/d6nq3y0k
You should love the work you do - if certain clients are getting you down then this new week is the perfect time to start thinking about who your ideal clients are. #MotivationMonday
'Keep Clients Happy - Just Raise Your Prices' Watch the video now: ed.gr/cev8u #accounting #bookkeeping #valuepricing
How can we increase the profits and value of our firms using recurring revenue? This is a huge opportunity that the most successful businesses are taking advantage of. Plus, it’s a topic close to my heart because my entire business has been built on it: ed.gr/d47rs
‘Carla Mastered Value Pricing And Signed A Contract For C$128,880. She Says She Will Never Go Back To Hourly Billing Ever' ed.gr/b9dlt #bookkeeping #accounting #valuepricing
‘I Don’t Know What To Say To New Clients!’ People Say This To Me A Lot - Here Are 3 Things You Absolutely Should Mention In The Meeting ed.gr/b92uk #accounting #bookkeeping #valuepricing
The 5 Steps to Pricing New Clients – How to get more conversions and higher prices... ed.gr/c7n52 #accounting #bookkeeping #valuepricing #winningclients
It’s hard to know which social media channels are best for promoting our businesses + winning new clients 😖 But I still think Facebook is one of the best platforms. In this video, I share why I think that + 5 ways you can use Facebook to win new clients:ed.gr/d47nkp
Who here has made the switch from hourly pricing to fixed? How did you find that first jump? How have your prices changed? Let me know in the comments! #QuestionOfTheWeek
Your ideal clients are on Facebook right now! They’re asking questions and looking for help in your area of expertise. But how do you find them? This blog post shares how to win new clients using Facebook so you can help your ideal clients directly: ed.gr/d47nh
Video marketing is the number 1 form of marketing! It lets you communicate your personality, passion, enthusiasm, and energy. Not only will this increase your revenue, but it’s also fun!
Avoid Tyre-Kickers and PITA Clients With These 3 Simple Strategies... ed.gr/cdx2n #accounting #bookkeeping #valuepricing
Sell your business quickly and efficiently by getting it ready now! ed.gr/c4idv #accounting #bookkeeping #valuepricing #sellingyourbusiness
Don't miss my monthly free training tomorrow at 8am PST - 11am EST - 4pm UK time. In this session, we'll look at a process for uncovering the value as part of a fact-finding initial meeting with a potential customer. Watch LIVE here: Watch live here: ed.gr/d5088
"How to Re-Price Existing Clients" Episode 10 of The Value Pricing Podcast is now available. Listen here: ed.gr/d4d5c
How was your week last week? And what can you do to make this new week even better? #MotivationMonday
Are you asking the right questions with your potential clients? You need to be drilling down to the real issues! Find out how in my monthly free training, July 13 at 8am PST - 11am EST - 4pm UK time. Join LIVE: ed.gr/d5092
What’s your Facebook strategy? Are you getting the most out of everything the platform offers? Find out some great tips on winning new clients through Facebook and optimising your social media strategy in this blog post: ed.gr/d47nf
You Can’t Move To Value Pricing In One Jump, You Need To Take It One Step At A Time ed.gr/cct2h #accounting #bookkeeping #valuepricing
Marketing is a total waste of time if you haven’t sorted this out first… ed.gr/c4lg3 #accounting #bookkeeping #marketing #valuepricing #marketingforaccountants
'Scope Creep is a huge drain on your profits. Avoid it with this 7-step framework' ed.gr/c9osn #accounting #bookkeeping #valuepricing #scopecreep
Join my monthly free training all about the right questions to ask to deliver a better solution, taking place LIVE on Weds, July 13 at 8am PST - 11am EST - 4pm UK. I'll be answering your questions so come prepared! Watch here: ed.gr/d508j
“Are Facebook Ads worth the investment?” … “What type of Facebook Page should I set up for my business?” … “How do I use Facebook to build my expert positioning?” … Check out this blog post for top tips for optimising Facebook to win new clients: ed.gr/d47nd
Do you still find yourself feeling grateful for people’s business? It’s time you stopped! We don’t always recognise the importance of what we do, but accountants and bookkeepers can change their clients’ lives.
Social media can get so complicated. There are so many platforms with new ones popping up all the time 🤯 But I still think Facebook is one of the most powerful platforms. In this video, I share with you why, as well as 5 ways to win clients with Facebook:ed.gr/d47m4r
Are you using Facebook to its full potential to win new clients? It’s such a powerful platform, you don’t want to be missing out on features that could help your business excel 💥 Find out 5 ways to win clients with Facebook in this series of blog posts:ed.gr/d47myO
I’ve learnt over the years that social media is incredibly powerful for marketing, so it’s important we get to grips with it to take advantage of this opportunity to win new clients. I went into detail in this video, check it out for tips and tricks: ed.gr/d47mv
One thing I’ve learnt over the years is that social media is incredibly powerful from a marketing point of view, so it’s important we get to grips with it to truly take advantage of this opportunity to win new clients. Check out the full blog post here: ed.gr/d47mt
Keep Clients Happy - Just Raise Your Prices! Watch the video now: ed.gr/cev9o #accounting #bookkeeping #valuepricing
Ever wonder what makes Facebook such a powerful marketing tool? Check out this blog post on the reasons social media is great for helping you win new clients, and whether it’s worth the risks… ed.gr/d47mr
Clients deserve a 'Rolls-Royce' service... And professionals providing one deserve to be properly paid! You have to appreciate your own value and the massive difference your work makes to people's lives - you deserve to be well rewarded!
Carla Mastered Value Pricing And Signed A Contract For C$128,880. She Says She Will Never Go Back To Hourly Billing Ever ed.gr/b9djr #bookkeeping #accounting #valuepricing
How much do you know about using Facebook to win new clients? This is a huge opportunity in marketing that you don’t want to be missing out on! Watch the video here: ed.gr/d47mq
"How to Build Scope Into the Price So You Never Make a Loss" Episode 9 of The Value Pricing Podcast is now available. You can listen here: ed.gr/d4d3e
‘I Don’t Know What To Say To New Clients!’ Don’t Panic - Say These 3 Things And They Will Surely Convert ed.gr/b92um #accounting #bookkeeping #valuepricing
Don’t miss LIVE Effective Pricing training with David Kolts tomorrow (June 28) at 8am PST - 11am EST - 4pm UK. David will be covering his Effective Pricing workflow process, and answering your questions: ed.gr/d49ff
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