Brent Bouldin

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The differentiation problem in action; over time, markets converge to what is perceived to work. Throw in cross-pollination due to similar people having similar training and reading similar advice, then staying within the industry as they switch jobs, and the below is inevitable.โ€ฆ
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Google's making more changes that have an impact on brand #SEO. @newmediascott gives his perspective and key takeawaysโ€ฆ
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What Are Display Ads: A Complete Guide for Digital Marketers via @sejournal, @justinlugbill #seo #ppc
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๐—ฌ๐—ผ๐˜‚ ๐˜„๐—ถ๐—ป ๐˜„๐—ต๐—ฒ๐—ป ๐˜†๐—ผ๐˜‚ ๐˜€๐—ต๐—ผ๐˜„ ๐˜‚๐—ฝ. My advice โ€“ ๐—ด๐—ผ๐—ผ๐—ฑ ๐—ฐ๐—ผ๐—ป๐˜๐—ฒ๐—ป๐˜ ๐—ถ๐˜€ ๐—ฒ๐˜€๐˜€๐—ฒ๐—ป๐˜๐—ถ๐—ฎ๐—น ๐—ฏ๐˜‚๐˜ ๐˜†๐—ผ๐˜‚ ๐—ต๐—ฎ๐˜ƒ๐—ฒ ๐˜๐—ผ ๐—ถ๐—ป๐˜ƒ๐—ฒ๐˜€๐˜ ๐—ถ๐—ป ๐—ฎ๐—ป ๐—ฆ๐—˜๐—ข ๐—ฝ๐—ฟ๐—ผ๏ฟฝโ€ฆ๐˜๐—ฒ๐—ด๐˜†. One without the other is not a recipe for success.
Three ways that you can improve the chances that your marketing initiatives and funding requests move to the top of the organization's priority list.โ€ฆ
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In my experience, about half of the companies running PPC overlook the proper use of negatives and end up having ads run in places that either aren't efficient or aren't intended (or both). #PPCโ€ฆ
If you're in the content marketing industry, you'll want to check out these podcasts. @mastheadmedia
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Three ways that you can improve the chances that your marketing initiatives and funding requests move to the top of the organization's priority list.โ€ฆ
Former @BankofAmerica & @ChoiceHotels mktg exec & #DigitalMarketing expert @BrentBouldin shares his insights on the marketing chief podcast. Don't miss this one! Great nuggets throughout. #marketing #podcast #streaming @NewMediaAdv
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SEO is just as much art as it is science - though it seems that's an often overlooked element. #SEOโ€ฆ
Excited to discuss The Future of Attribution with: @JimStengelโฉ โฆ@ndegreveโฉ Aimee Johnson โฆ@NunoTeles6โฉ today at 11:10AM EDT. Thanks โฆ@MMAglobalโฉ, โฆ@Neustarโฉ and โฆ@forresterโฉโ€™s @joannaoconnellโฉ for moderating! Registerโฌ‡๏ธโ€ฆ
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Google Reveals What Personal Data Chrome and Its Apps Collect On Youโ€ฆ
The Essence of Strategy Is Now How to Change >> Business leaders need to evolve how they think about #strategy in several important ways to be relevant in todayโ€™s dynamic and complex environments
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OK Twitter-verse. Need some help. I built a custom audience for ad targeting in Twitter. Shows up as 'Ready' but when I go to build the campaign, it's not in the drop down list for audiences to target. Any guesses as to why or what to do? @TwitterSupport
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