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We're excited to be sponsoring Gamesforum London & can't wait to see our industry friends and partners there. Join us! twitter.com/gamesforum/sta…
The @IABTechLab is building a new API-managed container for handling ads cross-platform — and needs your help. Learn more in this blog post from the working group, including MoPub's @JeffreyCarlson. iabtechlab.com/blog/sharc-wer…
We miss you, @STEMgirll — thanks for bringing your energy and ideas to our team! #techwomen 💪twitter.com/STEMgirll/stat…R
Ready to start monetizing your mobile app? @AdColony's Kelly Ivor shares his tips for app developers, from set-up to rollout and testing.
"The ability to combine unique signals from social environments with the efficiency and scale of programmatic buying is really exciting." —Nuria García, Programmatic Specialist, @OMD_Spain mopub.com/en/blog/twitte…
Missed this session with the @iab, @TheMediaTrust, and MoPub's @itsmjrinc last week? Get the latest on ad quality here, now on-demand. iab.com/video/iab-intr…
Starting today, we’re enabling DSPs and app developers to take what they love most about MoPub Analytics and integrate it into the analytics solutions of their choice. Learn more ⬇
App devs, looking to save time & drive up 💰? Learn how@Solebonn did this using Advanced Bidding:mopub.com/en/case-studie…Y
What are the most important things to keep in mind when setting up app monetization? How should I think about rollout and testing? 🤔 App devs, get answers to this & more in our latest interview with@tapjoyy's Dan McAdams.
Need tips on rewarded ads implementation? Our very own @VanessaBourdill recently joined a discussion hosted by @mopub to discuss this very topic. Click here to watch & learn: bit.ly/3j0co2O #elevateyourgame
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New: For app devs running rewarded ads, get tips from MoPub's @MWBearman13 alongside @socialpoint, @KolibriGames, & Facebook @audience_ntwk in this new series of quick videos.
Today, we are excited to announce our expanded partnership with @mopub. With the partnership, DV will provide full fraud protection, detection and reporting for mobile app campaigns across MoPub’s programmatic exchange, MoPub Marketplace. Learn more here: ow.ly/WiBj50FSLDA
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We're proud to partner with the @IABTechLab on initiatives like the new Transparency Center, which helps everyone in the ecosystem buy, sell, and experience ads with confidence. @iab @tibach212
Find out how programmatic can help your brand to connect with players at the perfect time. Hear from John Egan, Head of Demand EMEA @mopub buff.ly/3CaOgSO
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The moment is nigh! Come join us and @mopub as we discuss malvertising and supply-side brand safety at @iab's Introduction to Malware and Ad Quality today (Aug. 17) at 1 pm ET! Oh yeah, it's free... iab.com/events/introdu…
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DoubleVerify, MoPub Expand Their Partnership to Fully Cover MoPub Marketplace: bit.ly/3yUcMoV @doubleverify @mopub #doubleverify #mopub #twitter
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You haven't signed up for @iab's Introduction to Malware & Ad Quality webinar tomorrow Aug. 17 @ 1 pm ET? DON'T PANIC! You still have time to join us and @mopub for a deep dive into malvertising and supply-side brand safety. Plus... It's free! iab.com/events/introdu…
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Advertising Week teamed up with @Twitter’s @mopub to bring together brands, agencies and technology businesses to identify the important themes for marketers in mobile advertising. Download for free today: ow.ly/vREz50FRO7J
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We now see OM-supported SDK adoption exceeding 85% for our managed publisher apps on MoPub Marketplace. Check out our latest blog post to learn more about the benefits to both buyers & sellers.
Marketers, register now to learn the latest ad quality strategies from MoPub's @itsmjrinc, @TheMediaTrust, & @iab in this new training. iab.com/events/introdu…
"MoPub is an integral part of the Twitter family and between the two we have the unique opportunity to bridge social and programmatic signals together." —@SEP, Chief Customer Officer, Twitter Learn more ⬇️
"Start by thinking about your goals. Do you want to increase revenue while maintaining a stellar in-app experience? Or are you looking to improve your engagement and retention rates?" Don't miss more tips in our interview with @audience_ntwk's Nene Kalu Schaffert 💡
Many thanks to our friends @mopub for sharing @QueenTiger's thoughts on the key steps & best practices for in-app monetization bit.ly/3fPUvSu #elevateyourgame
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App devs, ready to streamline your app business? MoPub's new self-serve UI provides key tools and insights to scale your ad monetization in the most efficient way.
Tune in Aug. 17 at 1 pm ET as Michal Jacobsberg-Reiss from @mopub discusses supply-side #brandsafety with @MediaTrustGavin and Cory Schnurr at @iab's Introduction to Malware and Ad Quality. (Hey, it's free!) iab.com/events/introdu…
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I'm happy to share that @mopub has launched Twitter Audience Index! Social and programmatic joining forces to offer a privacy friendly contextual targeting based on social signals #programmatic adweek.com/programmatic/m…
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App developers — are you taking steps to prevent fraud and invalid traffic? We've got the key questions you should be asking.
Advertising Week teamed up with @Twitter’s @mopub to bring together brands, agencies and technology businesses to identify the important themes for marketers in mobile advertising. Download the report for free today: ow.ly/xg7N50FIVEz
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We love welcoming great talent back to MoPub & are honored that several of our team members have chosen to return after other stops in their career journey — including the latest #ReTweep, @autojoechen! #LoveWhereYouWork (P.S. We're hiring: careers.twitter.com/content/career…) twitter.com/rupasatrasala/…
MoPub Rolls Out Curated Inventory Solution Twitter Audience Index: bit.ly/3fkG0FG @mopub #mopub #twitter
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Meet Twitter Audience Index: Curated inventory to fuel your programmatic campaigns.
With over 3.6 billion smartphone users in the world, what do brands need to know about this fast-growing space? We teamed up with @Twitter’s @mopub to bring together brands, agencies & tech businesses to identify the major themes in mobile advertising. ow.ly/SjIZ50FFqPS
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Game devs — don't miss out! We're excited to be partnering with @BoomHitsGames on this massive hyper-casual game competition ⬇️ twitter.com/BoomHitsGames/…
Our first #GDC21 session is live right now with MoPub's @KimBolsoni & Voodoo's Gaëtan Fajon! Catch all our sessions today: schedule.gdconf.com/search/mopub
If the audiences are there, why aren’t brands? 🤔 We partnered with@TheDrumm on the savvy marketer’s guide to matching mobile ad spend with consumer behaviour:thedrum.com/news/2021/07/2…w
We partnered with Facebook @audience_ntwk for their latest report on how gaming businesses can prepare for future growth. Get insights from top industry experts (including MoPub's own @robinw) here: fb.me/amio
Amazing experience being in an actual office again. Thank you Twitter! @mopub @TwitterNYC
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#GDC21 is next week! Mark your calendar for July 21 to learn from top app publishers Voodoo, @EastSideGames, & @scopely in these sessions hosted by MoPub's @KimBolsoni, @kaitlin_inman, & @riceball92_. 📲👾💡
We're looking forward to #GDC21! Join us as we learn from some of the best in the #gamedev biz: Voodoo, @EastSideGames, & @scopely. #ElevateYourGame
App publishers, have you considered opting in to our Inclusive Inventory Program (if eligible)? mopub.com/en/blog/progra…
Sending a big congrats to PlaySimple - we're grateful for your partnership with MoPub, and excited to see what's next! 🎉twitter.com/GIBiz/status/1…L
Have you checked out our new resources? From beginner to expert, we've got you covered. #appdev #gamedev #ElevateYourGame
We're excited to welcome @Vungle as a supported Advanced Bidding partner, helping app devs save time & drive higher ARPDAU. #ElevateYourGame
We love working with @HabbyFun (publisher of hit apps like Archero). Learn more about Habby's path to success in our latest Partner Spotlight 🔦
Gaming has officially become the world’s biggest form of entertainment. Last year, the mobile gaming industry particularly soared which presents an opportunity for brands and advertisers to tap into. Leaders from @mopub and @Essence share top tips 👉bit.ly/35JeD2Yn#addm
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"Advanced Bidding has decreased the workload for our ad monetization optimization team and allowed us to more confidently meet all challenges in an intensely competitive market which changes daily." New case study with @Metajoygames: mopub.com/en/case-studie…
MoPub is partnering with @BoomHitsGames for the largest #hypercasual game competition ever! If you're a #gamedev, check out the competition (and prizes) and join the fun.
👀 CrossInstall, Acquired by Twitter Last May, Is Now MoPub Acquireadweek.it/3xIYuqnk via@Adweekk
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The best of dynamic creative testing meets real-time UA buying with MoPub Acquire. Learn more ⬇
“There are a lot of really successful app developers out there that just need to acquire more users and that’s what we plan to help them with." Meet MoPub Acquire. @GeorgiaHerdener @mopub adexchanger.com/platforms/twit… @adexchanger
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