Hugh Byrne

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Welcome back ⁦@SustainBrands#sb21sandiego. Great to be back #inperson & #virtual with this unique and inspiring community
So happy to see a long-gone species reappear. After 100 years absence, Donner Lake sends a hearty welcome back to the Spiny Baskettail Dragonfly… via @sfchronicle
Every piece of every Porsche will soon be made with renewable energy…
So glad to gathering together again in-person! If you're passionate about purpose-driven #brands, don't miss this year's Sustainable Brands on Oct 18-21 in San Diego. Inspiration, networking and resources to help you build a regenerative brand. Join us!…
Yesterday, Lorne Craig (@UnicycleCreativ) captured the spirit of Just Brands ‘21 and DEIJ by live cartooning. Take a look! #StreamSB
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Today at 12PM ET: @kavyavaghul joins @SustainBrands Just Brands ‘21 conference to discuss best practices and tools to address #diversity, #equity, #inclusion, and #justice in business. Register here to watch! #StreamSB…
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2020 will go down in history as a defining moment and catalyst in the long fight for social justice. Speakers from @porternovelli and Omnicom Public Relations Group discuss the latest data and insights on stakeholder expectations of brands engaging in social justice. #StreamSB
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The 4 pillars for all @salesforce Employee Resource Groups / ERGs: 1. Create community that's inclusive 2. Empower and bring along allies 3. Give back 4. Professional development Gino Ramos / @gfillonramos #StreamSB
The pandemic had disproportionate effects on vulnerable communities. Speakers from @CVSHealth, @BCorporation, and @InfluencerCon discuss how brands can make a difference on this topic moving forward. #StreamSB
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Join @SustainBrands tomorrow for Just Brands. Get the latest developments in diversity, equity, inclusion, and justice and gain inspiration from leading brands. @dvlahov and team have put together an amazing program and hope you can join us!… #streamsb
Looking forward to gathering with the @SustainBrands community in San Diego Oct 18-21st. If you're planning to join us, be sure to take advantage of early-bird pricing ASAP. #sustainability #branding…
While companies are outlining more policies and setting more targets for diversity, equity, inclusion and justice, the challenge in meeting those commitments remains… @dvlahov / Alex Smith via @SustainBrands
Mills College #students fight to save historic college for #women . 'Not another place like Mills in the world'…@MillsCollege
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Is a ‘net-zero emissions by 2050’ commitment worthy of being labeled ‘climate leadership’? Are targets consistent with 2°C warming good enough?… @dvlahov via @SustainBrands
News for brands: Young people under 30 feel a far greater sense of climate guilt (61%) and shame about their lifestyle not being environmentally friendly (45%). They want brands to be part of the change. @rbemporad / @ItsBBMG #StreamSB
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Tuning into a Sustainable Brands workshop this morning and thought this graph showing the human body temp equivalent of the global temperature rise was a way of contextualizing the climate crisis that really helps put this crisis in perspective... #ENVIR491 #StreamSB
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Always appreciate when marketing leaders call it like it is. "The marketing industry was made for the majority." - Marc Pritchard, CMO P&G. We have work to do to make systemic changes in marketing. And it will take all of us working together. #brandsforgood
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An inclusive and accessible city is a place where everyone is enabled and empowered to fully participate in the social, economic, cultural and political opportunities cities offer.… via @SustainBrands
The factory by a Tuscan beach and the future of ESG investing
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As we close out the year, we’re resurfacing a five-part series of reports from 2020 designed to help brands engage and deliver value to each of the stakeholder groups: customers, employees, suppliers, local communities and shareholders. Download here ➡️
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Stanford went for the vaccine photo op, leaving frontline workers at back of line… @NanetteAsimov via @sfchronicle
Genetic evidence of elephant lineages wiped-out by the poachers of long ago… via @nytimes
Unpacking a year’s worth of Purpose-driven news reveals 10 need-to-know trends for today and tomorrow… @WhitneyDailey via @SustainBrands
Usually, the best way to give sustainably is to not buy anything new — but this year, there are a lot of people and businesses that could use our support… via @SustainBrands
California’s never-ending water wars heat up in a familiar region. For the Delta, the latest battle is over fishing versus fresh #water… @kurtisalexander via @sfchronicle
Will the Bay Area run out of ICU beds (and what happens if we do)… @NanetteAsimov via @sfchronicle
Not sure where, or whether, to start on your company's social purpose? Learn lessons from dozens who have been there too… via @SustainBrands
Whatever the merits of the Meltwater platform, the tradeoffs and overall negative experience working with their sales organization are something that would make them problematic to recommend
My own experience with @Meltwater's auto-renewal sales playbook had a decidedly Trojan Horse feel, a case-study of ambiguous language and opportunistic communication timing with their sales team
A quick search of 'meltwater auto renewal' reveals its longstanding practices have disappointed customers over the years. The company has finely tuned its language and approach
Where Meltwater actually demonstrates innovation is in its subscriber t&c language, buried deep in contracts and visible only via following embedded links
Meltwater touts itself as being at the 'forefront of innovation', and offerings are largely a combination of home-grown and acquired tools. Fair enough.
Yecch. Noting one of the most unpleasant business subscription renewal processes I've ever been through in my career with media monitoring / social engagement tool Meltwater
California lawmakers try once-again to reverse decades of poor housing policy, just in time for everyone to leave the state @akoseff via @sfchronicle…
A new study shows that shifting to lower-meat diets increases the potential to localize food production. “When you move to a 20% omnivorous diet... that’s where pretty much the entire country can go local...” via @CivilEats @lisaelaineh
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California's record wildfire season dumped an astounding 112M tons of CO2 into the atmosphere (and why that's not quite as bad as it sounds) @thejdmorris via @sfchronicle…
In a sensible world, this discovery - miles of 12,500 year old rock art in the jungles of Colombia- is all we would talk about today.
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I'm no economics professor, but if food banks are rationing food because of record demand while billionaires gained a record $1 trillion in combined wealth, it might be time to reconsider our system.
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Why COVID has Bay Area sparrows singing tunes not heard in decades… @NMishanec via @sfchronicle
Black Friday. Cyber Monday. If you choose to shop, consider ways to reduce the paper packaging problem #pack4good via @SustainBrands…
Exxon's somber outlook over the reality of competition from renewable-energy, electric vehicles, and the prospect of increased climate-change regulation around the world… @cmatthews9 via @WSJ
After a deep sigh of relief, the real work begins again @steventrent via @Revelator_News…
77% of consumers are interested in choosing products that last longer; 53% said they were interested in buying fewer things, in general. But there remains a gap between intention and action. Learn more via @GlobeScan @SustainBrands: #BlackFriday
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