1/ There's a fascinating story of a normal guy named Allen Hemberger who became obsessed with the Alinea cookbook. He spent 5 years re-creating all 107 recipes.
There's an extremely valuable lesson in this process for anyone thinking about taking the leap to become a creator.
I'm pleased that the State of Illinois is working with TAG to provide *free* Covid testing in the West Loop for hospitality industry employees and the neighboring members of the community. The first walk up testing will be this Saturday across from The Aviary. Anyone may test.
Available for pre-order * today * The Aviary Holiday Cocktails journal. 30 cocktails designed to be made at home... from Thanksgiving to the Super Bowl, and everything in between. Fun & Delicious... about $25.… instagram.com/p/B1_pXQnFmlV/…
The Aviary bar in Chicago puts out some of the most creative and delicious cocktails I've ever had. Here we recreate one of my favorites, the Jungle Bird, and learn some advanced techniques like spherification. @AviaryCocktailsyoutube.com/watch?v=WYxvD0…
One of the last rations for 2018. Going out on a high note at The Office @AviaryCocktails
Managed not to go full pirate taking a nip of this British rum ration stock. Also unsure how one could manage a military vessel after enjoying this daily tot... 🥃⚓️�Tk
This is crazy since a few of my favorites are on this list of the most downloaded Tim Ferriss podcasts of the year! #1 ... amazing. Thanks @tferriss for the great interview. Looking forward to great things in 2019.
Working on listing our Aviary book on Amazon. As with every other aspect of self-publishing a book, nothing about this "just happens". For example, one important thing we need to do is choose/create a suitable main image for the book listing.
Tonight we celebrated nearly 2 years of creative endeavor, releasing the Aviary Cocktail Book to nearly 200 festive patrons. What a fun and rewarding evening. @gachatz aviarycocktails… instagram.com/p/Bp0u2jRHmoR/…
Wow, did I enjoy this @tferriss podcast with the co-founder of Alinea / Aviary.
Its 3 hours long and I could have listened to another 3. What an interesting guy.
If you are young and you listen, the odds you major in philosophy will go up.
An oldie but a goodie! Green Thumb: Rum, sherry, lime, gin, green chartreuse, and snap pea. Garnished with pea tendrils, dusted lightly with fennel pollen, dill pollen, and distilled white vinegar powder. (bit.ly/AVIARYTOCK)
Our final approval gate for the Aviary book showed up in the mail from our printer yesterday: folded and gathered signatures (or "F&G's"). A brief explanation for how these start as large printed sheets and end up as folded pages is here: twitter.com/dhemberg/statu…
A couple more cover tests, these with varying levels of embossing and debossing to give depth to the flock. The upside is that it looks and feels cool; downside is that multiple depths leads to greater likelihood of registration issues (and also takes longer):