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Gregg Weiss
Heart and Sweat and Passion over Excel and Word and PowerPoint.
"Respond to your fans more than you post content." - great advice from @savvybostonian that more brands need to listen to. #socialfresh
Retweeted by Gregg Weiss
Everyone is focusing on conversion rates, as they should be... But conversation rates help drive conversions ongoing!
No caring = No customer. “RT @ValaAfshar: No customer = No company”
Dear Marketer, Making an impression on me is way more important than serving an impression to me. Respectfully, Gregg
Paying attention > Paying for attention
Engaging with ad copy is direct response. Engaging with people (and people at brands) is social.
Journalism: Coverage Content: Creation (Both are important)
Experiencing vs Observing... What do your customers do? via @stevemann
Who else is eating #sushi tonight?
Your IQ Drops 10 Points And Other Scary Side Effects Of Frequently Checking Email
Retweeted by Gregg Weiss
When there is no wind, just start rowing.
Retweeted by Gregg Weiss
A promoted tweet is not real-time marketing. Replying to a customer is.…
Marketing Brain: reaching the biggest audience possible in my target. Social Brain: reaching the person and building a relationship.
Beer has barley, hops, and wheat. Barley, hops, and wheat are plants. Therefore beer is salad.
Journalism: Coverage Content: Creation (Both are important)
"Get into the mind of the consumer at the very beginning / first thought in their brand decision journey." - @RajaRajamannar #adclubsports
Retweeted by Gregg Weiss