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Forrester Research
marketing 291,585 followers
You will become more reliant on 3rd party and partner data in 2015. s.forr.com/NKVD #bigdata pic.twitter.com/3IvnEhWIhS
New Consumer Techno data: Wrist #wearables appeal to over 1/3 of consumers in US&EU. s.forr.com/Nqbz #leweb pic.twitter.com/9ihWzK3QrY
The #wearables promise to brands: personalized experiences, in context - @jgownder @leweb #leweb: pic.twitter.com/vurNe2YjU4
Wrist, earbud and glasses are wearable tech hotspots -@jpgownder #leweb pic.twitter.com/fLz5z46Wj5
Retweeted by Forrester Research
The future of #wearables - 5 urgent truths: 2) Businesses want them even more @jgownder #leweb @leweb pic.twitter.com/SgJ4Fr06ey
Wearables where on your body? The wrist leads the way for 42% US and 36% EU consumers @jgownder @leweb #leweb pic.twitter.com/BZNryWVym7
Consumers are intrigued by the prospect of getting a wearable device - @jgownder @leweb #leweb pic.twitter.com/tum1YYI5B9
Customer context will be the game changer for digital marketing in 2015. s.forr.com/M4FR pic.twitter.com/KrGkNYbHX9
The #CMO will have the #CEO's ear, partner with #CIO to drive customer obsession. s.forr.com/M4FQ pic.twitter.com/e0k6Z2R7Wg
Innovation moves to the top of the digital banking agenda in 2015. blogs.forrester.com/peter_wannemac… pic.twitter.com/UPZ2r5vdZf
Is the digital experience platform market ripe for consolidation in 2015? s.forr.com/MXdb pic.twitter.com/Ea1xXHEWVF
BRIC countries keep garnering focus in the global ecommerce market, but others gain in 2015. s.forr.com/MVMm pic.twitter.com/6sh9IYMrzg
#BI success in 2015 hinges on Agile BI and closing the business and technology gap. s.forr.com/MQFm pic.twitter.com/Sxvw6g0gw2
#Hadoop is not hype - enterprise adoption will be mandatory in 2015: s.forr.com/MKkW. pic.twitter.com/QNsFbRNSW6
Businesses that get to know flow will thrive in 2015. s.forr.com/MGkv pic.twitter.com/zyXsVXhhWe
The importance of external data on business strategy will skyrocket in 2015: s.forr.com/MFM0. pic.twitter.com/gSWaEZrGMc
Internet of Things success stories overtake the hype in 2015. s.forr.com/L8CF #iot pic.twitter.com/NLvbrpbXRg
In 2015, Apple Pay will break the mobile payments gridlock in APAC #Forr2015APAC pic.twitter.com/QTBnM0uUrl
In 2015, improving #CustomerExperience as a business priority will spur CIO-CMO collaboration in APAC #Forr2015apac pic.twitter.com/BpCWiOKNyp
In 2015, #Digital transformation will drive tech spending growth of 4.9% in APAC; #India leading #Forr2015apac pic.twitter.com/JkvlYbprh7
The digital store platform will emerge in 2015 and transform #retail. s.forr.com/L2tP pic.twitter.com/hHi5utS8kq
.@coverby on stage at #CIODAYNL14: 73% of EU consumers use multiple devices. Welcome to the #ageofthecustomer! pic.twitter.com/oRPp0dr1aH
What you missed: The immediate market opportunity for #Apple Watch. s.forr.com/LQGm pic.twitter.com/hIM0fPAhef