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Ad Age
marketing management news 611,546 followers
AMC Networks would likely handle ad sales and retrans talks for BBC America if talks for a stake succeed
Discovery holds back inventory in TV upfront, banking on continued strength in the scatter market
Time Warner Cable loses fewer TV subscribers (but more than expected)
B-to-B Case Study: How PotashCorp grew results with a data app for farmers
How to triple your trade show marketing results -- B2B guest column by Ruth Stevens
Twitter's #data revenue grows in Q2, but why does the company lump in mobile ad revenue with its data revenue?
Mondelez CMO Mary Beth West to exit as part of a C-suite reorganization.
Remember when every brand's video strategy was to go viral? DigitalNext by @TubeMogul CEO @bjwilson34
Sprint's new customized plan goes after moms, gives data away dirt cheap
Irish import Guinness goes American with 'Discovery Series.' First up: Blonde American Lager.
How to punch above your weight and land the big client: video
Old Navy's CMO is working to steer the retailer away from its reliance on TV.
#ICMYI Shakira vanquishes Darth Vader: Pop star's Activia-sponsored music video becomes most-shared ad of all time
#ICMYI Cheesecake Factory blasted for offering unhealthiest meals in America, including Bruleed French Toast
New Siemens ad uses sound of wind to showcase energy solutions
The GOP's Chief Technology Officer makes four times as much as the Democratic Party's CTO.
How to attract talent to a small ad agency: Video from the Ad Age Small Agency Conference
Lake Capital acquiring London-Based agency group Engine, owner of @deepfocus, @Noise_Creative and others
Macy's buses millennials to stores in back-to-school push.
See Jude Law tap dance in Johnnie Walker's 'Gentleman's Wager' film
Johnson's Baby turns to social-media transparency to woo millennial moms
Samsung's digital outdoor boards for the Galaxy Tab S are art, advertising -- and "therapy."
Where is the CEO of Edelman's China holding company? He's 'cooperating' with authorities on an investigation.
Tweet a free coke to your movie-going friends
Find your true love soon: Tinder plans to start cashing in on daters this year