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Paper.li
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.@paper_li thanks for the mention, a great chat w/great group and wonderful hosts <~ the sucking up part ;-) no seriously you guys rawk
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Woot! My 15 min of fame... albeit 4 being electrocuted & laughing like a fool while filming our #90DaystoEllen video blog.paper.li/2014/10/06/pla…
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I am so excited that @khungerford and her friend @Juliayaz got electrocuted so I could do this #90DaystoEllen recap! #bizheroes
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Missed our #BizHeroes chat today? Don’t pout - here’s the transcript: hashtracking.com/reports/blogch…
Don’t forget the FREE stuff! Use this code BizHeroes and get the first month of Paper.li Pro Free! bit.ly/WBq9Ir #bizheroes
Thanks #BizHeroes community for yet another interesting and fun chat! :)
What? Is it over already? *pouts* What a cool topic! Thanks Courtney @cshasarrived for being our guest today #BizHeroes
We had lunch w/Lara Baker @lbakeraaa won the Ellen stand-in contest, @djwaldow and myself were proud! #BizHeroes pic.twitter.com/NUfcBu9moH
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RT @iSocialFanz: Key is to stay true to your brand… make sure the agency understand and believes in what you’re doing! #BizHeroes
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A8: Apply the secrets and think of what this awesome community can create?! #bizheroes
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Yes there will be! :) RT @connect2life: @IamOkema There will be a recap, no worries! #bizheroes
@paper_li A8. Better later than never! Don't feel words has to be your only method! Use pics/vids to share your story #BizHeroes
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We will! :) RT @cshasarrived: A8: And finally… follow my secrets! ;) #bizheroes
"Partner w/ someone you want to get to know.” via @cshasarrived #BizHeroes
A8: Don’t be afraid to fail. #H2H celebrates imperfection, authenticity and empathy, we are all human! #bizheroes
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Wooohooo! yes 3 o’s! RT @cshasarrived: A7: She FINALLY had her lunch w/ @bryankramer and @djwaldow #circleoflife #bizheroes
A7: And we chose Lara Baker @lbakeraaa as the lunch winner. She lives in FLA and just YESTERDAY finally made the trip to SFO #bizheroes
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A7: @Applebees even sent us these blow-up lunch decoys they’d been using in their campaign to use as a stand-in for lunch! #bizheroes
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A7: It includes the community and makes them want to be more a part of it, and the ideas are great! #bizheroes
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Good point! RT @cshasarrived: A7: In hindsight, we may have chosen someone who had a history of engaging with their audience. #bizheroes
Q8. What are some tips for up and coming digital strategists or solopreneurs launching social media campaigns? #BizHeroes
A7: Not one of her main charities. I wonder if it had been Pet-related would the outcome have been different? We’ll never know. #bizheroes
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Super important! RT @bryankramer: A7: Answer every single person, everyone matters! #bizheroes
Thissssss! RT @cshasarrived: A7: Secret 2: Have a solid plan. #bizheroes
A7 I guess that is why we should aim to keep everything simple and not try for the complicated @cshasarrived #bizheroes
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A7: Secret #1: Have a simple concept. Humans suck at this. We think that unless something is complicated, it’s not valuable. #bizheroes
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A7. The whole experience gave us such valuable insight into what makes the best bones for a successful campaign. #bizheroes
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Q7. What were your secrets to success for the Ellen campaign? What would you do differently if you could? #BizHeroes
Very sincere RT @cshasarrived: A6. I think it shows the power of "Love in/love out" - we were having fun and it showed through! #bizheroes
Great question! RT @rippleboost: Looking back @cshasarrived, anything you would do differently? #bizheroes
@cshasarrived @TheEllenShow U gained friendships- more valuable vs Ellen not remembering u mth later! U r a #BizHeroes 2 us @ #Plumlytics
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We sure love DJ! RT @bryankramer: And we got to know @djwaldow= BAM! #bizheroes
Excellent! RT @cshasarrived: A6. That 90-day effort raised awareness of over 100m impressions and +$1500 for @FeedingAmerica #bizheroes
“We DID prove our hypothesis, just in a completely different and unexpected way than we thought” via @cshasarrived Yes, you did!
A6: To this day, we don’t even know if she knew about the campaign! (but did eventually get to her Exec Producer via Twitter) #bizheroes
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A6: That “social media can be used to create real friendships and make a powerful difference in the world.” #bizheroes
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A6. We kind of started it on a lark, as a “are we really doing this?” one night at dinner with @bryankramer and @djwaldow #bizheroes
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Q6. #90DaysToEllen was an award winning campaign to see if social could lead to lunch w/ Ellen. It didn’t. What did you learn? #BizHeroes
Key is to stay true to your brand… make sure the agency understand and believes in what you’re doing! #BizHeroes pic.twitter.com/kdMnU2pj00
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You know you need an agency when you are naked and bleeding in the lobby. Hysterical! @cshasarrived #bizheroes
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A5: That’s when a business knows they’re ready to hire an agency. When they’re naked and bleeding in their lobby. #bizheroes
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An agency can sing a catchy song for an unsung hero. They can get the word out about how awesome your services or products are. #BizHeroes
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True creativity can't be "bought!" RT @cshasarrived: It’s almost a sliding scale–the less budget, the more creative the content #bizheroes
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