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Michael Hinshaw
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Q: What is a “Customer Experience Program”? A: What Do You Want it to Be? bit.ly/1BXlSQe pic.twitter.com/wwkuwVEZdo
Your Math Is All Wrong: Flipping The 80/20 Rule For Analytics onforb.es/1CfXXct
Customer Experience And User Experience: Where They Meet bit.ly/1BEZMlc
Your Customers’ Behavior Is a Competitive Advantage bit.ly/1CgiJsf /via @HarvardBiz #custexp #cx #cem
Your customers are changing: Do you know what they expect? bit.ly/1BrhSau
Routines bring predictability. But unexamined, they easily get in the way of an exceptional customer experience. bit.ly/1BZ7BQt
CMOs Increasingly Expected to Lead Customer Experience Efforts bit.ly/1BZ7vIH
Where Customer Experience is Going in 2015: 10 Trends to Watch bit.ly/1BcDeIw pic.twitter.com/zhAJ9GRyU8
Imaginary Expert 'Meghan Millennial' Explains The Omnichannel Retail Customer Experience onforb.es/1DvKAc4
Challenge: Disconnected brands across three divisions reflect siloed businesses, impeding value creation. Solution: bit.ly/1AHEMtD
Companies like Birchbox and Uber are winning the game of consumer marketing because of one single variable... bit.ly/1BK2dk9
RT @CMO_com: Check out this INFOGRAPHIC by @dropifi to understand habits & profiles of online shoppers oak.ctx.ly/r/29yti
Do you want to be the kind of company that customers love? bit.ly/1AwOpeA
Reading: "The Tech Trends You Can’t Ignore in 2015" bit.ly/1AwP3c7
3 Killer Questions CMO Candidates Should Ask In Interviews cmo.cm/1BASfBz
Do you know your customers well enough to make an engaging connection? bit.ly/1BA0PjO
Can consumers be as engaged and accurate with prediction markets as employees? bit.ly/1AwPcw4
Creating a Customer-Centric Culture: A Model Employee Handbook bit.ly/1AwOpeA
2014's Biggest Mobile Advertising Developments bit.ly/1ztW4WU
Collecting Customer Data: The Trust Exchange bit.ly/1DnG28F /via @InsideCXM
Charging customers for loyalty? It may work better than you think... bit.ly/1ztVUPl
Staying power is vital for innovation. bit.ly/1ztHOxk
Around the world on New Year's Eve in photos - on.mash.to/1ztKueq
Webinar archive: "Customer Journey Mapping for Better Customer Experiences" bit.ly/1ChfB3X
Customer-Centricity Is Mandatory for 2015 | CustomerThink - bit.ly/1DnGsM9
Boost loyalty by understanding emotions and changing the customer experiences that drive defection... bit.ly/1yH4Yjr
What do you think, boss? How to gain board support for your Customer Experience (CX) program bit.ly/1yH4MRc
Is it any wonder that consumers are leery of giving brands their personal information? bit.ly/1DnG28F
Before you spend time, energy and money on more marketing, fix the holes in your systems... huff.to/1DnDg33
How Big Data Is Blurring Industry Lines At Companies Like Nike onforb.es/1wnrtLK
Clients Rejoice! This Elf on a Shelf Will Judge the Crap Out of Your Ad Agency bit.ly/1DnCi6U
Why So Many New Tech Companies Are Getting into Health Care bit.ly/1DnAFX2
A guy needs to shave. It could go 1,296 ways... bit.ly/1yzbI2H
Your organization’s abilities are overwhelmingly affected by how engaged your employees are. onforb.es/1qdbsbK
Do you know what you're paying for? bit.ly/1D3T2zV
How Social Media Is Disrupting The Customer Engagement Cycle cmo.cm/1yH3cyT
[Video] What Great Brands Know: Commit and Stay Committed entm.ag/1yH3rKf
"You can’t sit on the lid of progress. If you do, you will be blown to pieces." Henry J. Kaiser
Small adjustments may not seem momentous on their own. Yet in their context, they can be game-changing... bit.ly/1yyQpOO
Digital transformation is top-of-mind for CMOs, and it reaches all corners of marketing. cmo.cm/1D0AII6
Now available: Voluminous amounts of data. But you have to USE it. huff.to/1yyKTMb
Six Counterintuitive Ways to Make Your Business Thrive huff.to/1D3RKF2
5 Cereals Twitter Users Are Desperate to Bring Back bit.ly/1yyKER9