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Michael Hinshaw
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Consumers buy and use different devices for different tasks, and they behave very differently on each of them.
What You Missed at Finovate: Social Banking Experiences
Harvard Business: What CEOs Have Learned About Social Media #CareerSuccess
Retweeted by Michael Hinshaw
How do you get employees to “buy-in” and deliver the brand promise that keeps your customers returning for more?
Organizations that tightly align the interests of both the CMO and the CIO are driving #cx excellence.
The best way to maintain the value of your brand? Earn and maintain customer trust. #cx
Google already knows what you bought your Mom for Mother's Day | John Gusiff
Google already knows what you bought your Mom for Mother's Day | John Gusiff
Haters are not the problem, your #cx is.
Has your organization implemented a social media governance plan?
The secret to improving employee experience? Let them know they matter.
Don’t fall into the common trap of letting surveys devolve into questionnaires about the little stuff. #cx
It's never too late, but that's a mighty deep #cx hole to climb back out of...
60% of Generation Z will go out of their way to buy from businesses they know are helping to create a better world.
What do millennials expect most from you? As important a channel as mobile #cx is, it’s not the key thing.
Marketing moments are everywhere–don't waste them.
Painting a grey wall green is not innovative. #cx
If you can't beat 'em, join 'em.
15 Mind-Blowing Stats About The Internet Of Things
Focus on a core customer, and eliminate unneeded elements.
Startup Knotch Promises to Help Prove That Branded Content Actually Works
Retweeted by Michael Hinshaw
Why Customer Experience is the #1 Priority for Marketers in 2015 [Best takeaway? "Innovate or Die"]
The Lucrative Black Market for Customer Trust [Scary stuff, folks...]
“What can you do for me?” -YourCustomer
#Customerjourney models should incorporate multiple touch points with contact center. @inContactCMO
Retweeted by Michael Hinshaw
Lingering #CXinnovation questions? Reach out to Bryan or Michael by replying to the webinar invite or by visiting
Retweeted by Michael Hinshaw
Remember: Customer experience is the only sustainable advantage. #CXinnovation
Becoming more customer-centric requires change. Sometimes change is hard. #CXinnovation
Customer Experience Innovation webinar starts now! Use #CXinnovation to follow along live.
Our Customer Experience Innovation webinar is happening now! Follow along live with #CXinnovation.
Sneak Peek: 2015 CMO Impact Study
The 'Age Of The Customer' Is Here. What Are You Doing About It?
Customer Experience Innovation: What it is, What’s Driving it and Why it Matters to You #webinar
Effective storytelling means including a narrative with the solution(s) you're offering. -
Retweeted by Michael Hinshaw
It’s Called CUSTOMER Experience Design for a Reason #CX
Customer Experience Innovation: What it is, What’s Driving it and Why it Matters to You #webinar
"The customer doesn’t care about digital customer experience – (s)he cares about experiences and digital."
“When people do something utterly new with your product — that's what you need to find and amplify.”
"Banks are losing customers, and they don't even realize it..." [video]
Reading: "Everything We Wish We'd Known About Building Data Products"
You've likely considered how IT contributes to your #CX, but what about the contributions HR can make?
This Is How You Get People to Trust Your Product
Retweeted by Michael Hinshaw
As digital and physical worlds collide, customer interactions must also communicate across boundaries.
How to Create Content for Human Beings: A B2B Marketing Intervention
Reading: "High-Potential Marketers Lead With Data"
Reading: "Why Do We Get So Emotional About Brands?"