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The relationship between you and your machine begins at the first turn of the pedals. How do you know it's The One?
Feeling a little sleepy this morning? @VitalMTB has developed a raw formula for you. Put the coffee down and watch -…
We rode the radical new @iamspecialized S-Works Demo. Is it a better Demo? Read to find out:…
Retweeted by Specialized
When it comes to getting loose and going fast, few are better than @kblock43. Using the toys in his garage as inspiration, we made sure he could get loose in style on his custom painted S-Works Demo. Check out Ken's Instagram for more photos and motor-powered madness. #iamspecialized
You know it’s good when it only takes a few pedal strokes before you want to sprint as hard as you can to the line, descend as fast as possible through every corner, and attack the local hill until you have nothing left. Photo: @angelocalilap
In the air, don't care. @curtislrobinson and @dylandunkerton know how to give an appropriate aerial view of what @coastgravityprk has to offer. #flightbooked #iamspecialized
The champ @CrowieAlexander finishes it off - and an awesome congrats to his @iamspecialized teammate @bhoffmanracing
I think he's pretty stoked but maybe a bit tired @bhoffmanracing
.@bhoffmanracing pulls an amazing 2nd overall at #IMKona with @janfrodeno rounding out the podium in his debut
56th, 42nd, 15th, plus an injury year in there and now @bhoffmanracing is in 2nd overall at #IMKona
.@bhoffmanracing and @janfrodeno are now just 30 secs apart - who's gonna pull 2nd???
.@janfrodeno now just 45 secs from @bhoffmanracing - getting close #IMKona
Oh man @bhoffmanracing moves into 2nd! And @janfrodeno is mowing down the field catching up to the Hoffster #IMKona
.@janfrodeno in his first #IMKona has moved up to 5th (maybe 4th?)...
.@bhoffmanracing averaged 3.81 Watts/kg over his #IMKona ride on his S-Works Shiv. Now 9 mins back in 3rd.
.@bhoffmanracing is now taking time out of Kienle - what a boss! #IMKona
Potts has moved to 5th #IMKona
Halfway through a scorching marathon @bhoffmanracing is holding 3rd. @janfrodeno has moved up to 8th. #IMKona
He's way past it now but @bhoffmanracing rolled up Palani in 3rd overall - wow what an event this dude is putting together #IMKona
.@janfrodeno looks smooth on the run - headed out towards Palani #IMKona
.@bhoffmanracing is now up to 5th. Running the same pace at Kienle. These are your two fastest runners right now. #IMKona
So stoked for @bhoffmanracing putting together his best ever #IMKona
Group w Potts, Raelert, TO just passed 101 miles. @janfrodeno has them in sight. #IMKona
Wind is back to a headwind on the way back to the airport - nature is playing a strong hand this year #IMKona
.@janfrodeno is mowing down the group in front of him - group of 8-10 guys up 2 mins in front of him #IMKona
At Waikaloa with a nutso strong tailwind coming back to town. @CrowieAlexander with @janfrodeno still in sight #IMKona
.@janfrodeno just passed @CrowieAlexander we're back in the crazy crosswinds - from the left #IMKona
.@janfrodeno just made the right hander back onto the Queen K #IMKona awesome crowd support
.@janfrodeno is 5:40 down on kienle - looks settled in - the race is blown apart now
.@CrowieAlexander is about 4 mins down from leaders on his own #IMKona
.@bhoffmanracing rolling through in 4th after the turn around looking awesome #IMKona
Closer to Hawi, the wind switches near 180 degrees - strong wind off the water. We'll see who was most efficient on the way out #IMKona
The wind is legit now. Riders are all sideways across the road. Wind gusting to mid 20s. #IMKona
At Waikaloa on the Queen K. Heavy 10-15 mph head/crosswind off the right shoulders of the racers @aeroiseverything
On the Queen K - large group up front - then a hungry 2nd group lead by Kienle about 3 mins down
Hours of training, determination, and discipline have all been invested. And then the canon blasts! Who will be the next Ironman World Champion? #AeroIsEverything