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Justin Hipps, MBA
4 Things You Should Know About Communicating with Healthcare Professionals Guest post by @HealthLink_Dim #DigPharm
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Whoa! @litmusapp coded a live, dynamic feed into an email. Here's how they did it:
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Creating great content was the key to becoming a thought leader. @SimmsJenkins.
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10 Healthcare IT (#hit) People to Follow on Twitter mt: @chelliconnects
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"2015: There are 5.2 billion mobile phone users, up from 80 million in 1995. That’s 73% of the population vs. 1%." #EmailMarketing #hcmktg
ditto! RT @LaPosadaGVAZ : "Thanks all for a great #digiblogchat today! :)"
A7, A quick acknowledgment that you've posted this before usually works. Nobody's mad at a good rerun. #DigiBlogChat
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RT @GLHancock "Didn't you write this in your blog in 2007?" Me: SOMEONE NOTICED!!! #digiblogchat
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Have to cut out a little early! Thank you all for great wisdom and an intriguing discussion. Cya next time! DigiBlogChat
A3: I certainly do. Sometimes its well staged and professional, other times not so much. #learnfromothers #DigiBlogChat
A2: Constantly listen. Answering your client's most pressing questions many times leads you to great content - 'voila!' #DigiBlogChat
A2: In Healthcare/Pharma as often as the channel demands it. Tune in deeper and let your clients help dictate the content #DigiBlogChat
Ditto! Great tips and best practices here from everyone. I'm gleaning all I can for #hcmktg purposes RT @PSEO_Inc Hi all! #digiblogchat
A1: automation can be good -(to a point though)- too much, and you lose personality and authenticity (very important!) #DigiBlogChat
Rem: repurposing content is good, such as earlier posts, emails and presentations.. #DigiBlogChat
That's right! RT @GLHancock Tip: be sure to update the recycled material and adapt it to the new medium Don't just rip n read! #digiblogchat
A1. Agree! - Embedded Tweets, videos via blogs, other engaging forms of content. #DigiBlogChat
Indeed! Congrats to @scott_voigt & the entire @fullstory team! Very excited for you guys.…
There is no silver bullet. Top down approaches haven't worked. #hdpalooza
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#HDPalooza what does accountability mean in an era where machine doctors are making the decisions?
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Informed patients are more invested & proactive in maintaining their own care. #hdpalooza
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"We are not trying to reinvent the wheel. We are trying to implement the wheel." @edyson @med_nexus #hdpalooza
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"The average physician doesn't believe they're the average physician." #hdpaloooza.
How hospital ‘costs’ differ from ‘costs’ and differ from ‘charges.’
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