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Forrester Research
marketing 279,727 followers
Today is the final day to save $200 to the Anaheim Forum For #CX Pros. Don't miss out: forr.com/CX14W #ForrForum
Marketers Still Lack Mobile Analytics Maturity: forr.com/1okOut3. pic.twitter.com/r8yPqLy7zV
VIDEO: @TedSchadler discuss the mobile mind shift with business leaders from @facebook, @Redfin, @GreylockVC, @twilio s.forr.com/FGp1
Happy employees = happy customers. But you need the right technologies in place to get there: forr.com/1rxZesW. pic.twitter.com/Azg88zQ68m
Sign up to #CX Forum EMEA (London, Nov 17–18) by Oct 4 and save £200! Details: s.forr.com/FVVG #ForrForum #CustExp #OutsideIn
#ForresterAMA That's a wrap! For more information on @loriwizdo's #B2B research, visit her blog: forr.com/1surr6b
#ForresterAMA @loriwizdo A: Buyer-centricity is the answer to breaking down org. silos. How do you contribute to the #customer's journey?
#ForresterAMA Q: What are the first steps to move from channel silos to buyer-centric marketing?
Important to focus on a clear set of marketing objectives that link to corporate strategy per @loriwizdo #forresterAMA
Retweeted by Forrester Research
#ForresterAMA @loriwizdo A: #B2B leaders must play critical role in ensuring brand message across channels - social, demand, product, etc.
#ForresterAMA Q: How can marketers in large firms ensure that objectives+messages are tied to corporate strategy?
#ForresterAMA @loriwizdo A: Target messaging to the outcomes that your product or service delivers; focus on engaging, "snackable" content.
#ForresterAMA Q: How do I maximize #contentmarketing and brand messaging in a saturated #B2B and/or #B2C landscape?
Do you have questions on #B2B marketing, #L2RM, or retention? Join our #ForresterAMA with @loriwizdo happening now: s.forr.com/FGBs
Join our Ask Me Anything with #B2B #marketing expert @loriwizdo happening now! s.forr.com/FGBs #ForresterAMA
Last chance: register for our online Ask Me Anything session with @loriwizdo at 2 pm ET. s.forr.com/FGBs #forresterama
Today's the day! Don't miss our online Ask Me Anything session with @loriwizdo at 2 pm ET. s.forr.com/FGBs #forresterama
This is advertising, but not as we know it, writes @rskin11 on promoting branded content: s.forr.com/FMv6
Journey mapping: what is it good for? Absolutely anything: s.forr.com/FMlt. Learn more at #ForrForum for CX pros, 11/6-7 in Annaheim
What would you ask @loriwizdo? Don't miss our Ask Me Anything online session tomorrow at 2 pm ET #forresterama s.forr.com/FGBs
.@rkoplowitz on how to harness the power of communication/collab tech to build a customer activated org. #ForrForum s.forr.com/FL6N
Sign up by Friday to save $200 to the Forum For #CX Pros on Nov. 6–7 in Anaheim: forr.com/CX14W #ForrForum
One more day to register for our complimentary webinar on content marketing for vendors. For details: s.forr.com/FJFk
Three takeaways #CIOs can empower the business through #digital transformation journey, @forrester @fredgiron blogs s.forr.com/FJk8
On-demand webinar: Avoiding The Top Three Customer Experience Risks. Watch it now: s.forr.com/FGPp
We're putting away the PowerPoints. Join analyst @loriwizdo for an online Ask Me Anything this Thurs. #forresterama s.forr.com/FGBs
VIDEO: @TedSchadler discuss the mobile mind shift with business leaders from @facebook, @Redfin, @GreylockVC, @twilio s.forr.com/FGp1
I'll be talking loyalty in the AoC at @forrester's Consumer Forums in Anaheim and London in Nov. Here's a sneak peek: bit.ly/Zc340i
Retweeted by Forrester Research
Indian firms have the wrong #CustomerExperience reporting structure, @forrester's Nupur Singh explains why s.forr.com/FDh9
681 million Chinese consumers will be using #social media in 2019, @forrester @GeneCao #china s.forr.com/FDdm
Indian firms have the wrong #customerexperience reporting structure, writes analyst Nupur Singh Andley. #OutsideIn s.forr.com/FCDm
The 2014 Enterprise Architecture Awards -- meet the six winners infoworld.com/article/268620…
Retweeted by Forrester Research
Complete the #dataquality survey, get exclusive research"Design Tomorrow's Data Management for Agility in Context" forrester.co1.qualtrics.com/SE/?SID=SV_aaQ…
Retweeted by Forrester Research
The winners of 2014 Enterprise Architecture Awards are in! See who topped the list: s.forr.com/FwHb
Don't miss our complimentary vendor content marketing webinar w/ @rskin11 on Sept 25 at 2 PM UK: s.forr.com/Fv8C
Today is your last chance to save $200 to the Chicago Forum For eBiz Pros. Don't miss out: forr.com/eBiz14 #ForrForum
Digital business demands a healthy CIO-CMO partnership, writes @NigelFenwick. s.forr.com/Fnt3
How do you measure customer #loyalty? Let me count the ways, via @ecollins31: s.forr.com/Fnk5
The early days of digital-physical convergence is upon us. @jhammond blogs on iOS 8, rise of micro-moments #ForrForum s.forr.com/Fng4
.@TedSchadler on SAP/Concur: Great mobile moments happen when they’re built on powerful, always improving platforms s.forr.com/FmM7
Data-driven design reshapes businesses and experiences, blogs @tonyjcosta. #OutsideIn #ForrForum s.forr.com/Fkdp
Today's the day! Last change to register for our free webinar: The Four #Social Programs Every Marketer Must Study s.forr.com/D7lr
Google Analytics Benchmark Revamp Threatens Disruption: s.forr.com/FhqQ
85% of companies have no way to determine what differentiated a #CX looks like. Does yours? #OutsideIn s.forr.com/Fd7q
Moving from good to great starts with people, says President & CEO of @MBUSA, @SteveCannonCEO: forr.com/1ry0bDo #OutsideIn #ForrForum
Friday is the final day to save $200 to the Forum For eBiz Pros in Chicago: forr.com/eBiz14 #ForrForum
Accelerate Digital, Don't Try and Control It forr.com/1Djvchm
Will Microsoft's acquisition of Mojang turn out to be sensible or sensational? @jmcquivey tours the latter: s.forr.com/FbMY
Don't miss @nate_elliott's free webinar tomorrow: The Four Social Programs Every Marketer Should Study s.forr.com/D4cc
Thanks for the #INBOUND14 shoutout @bhalligan! Find our research "The Failing School System For B2B Sellers" here: forr.com/1uEoVc8