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Ad Age
marketing management news 612,180 followers
Watch the newest ads on TV from Sprint, Walmart and More
How to Create Viral Content: A Crash Course
Chinese Valentine's Day is Saturday. And nothing says "I love you" like peach butts.
Customer service is your CMO's blind spot.
YouTube's ad campaign boosts audience awareness, But what about ad sales?
P&G will merge or divest more than half of its brands, continue to cut ad spending.
Project Worldwide acquires Los Angeles shop Pitch, continuing the agency holding company's expansion
Bloomberg Media restructures ad-sales team
DigitasLBi's Chicago office goes to summer school with BuzzFeed.
#ICMYI Kellogg switches up Special K marketing to battle cereal woes
#ICMYI Mondelez CMO Mary Beth West to exit as part of a C-suite reorganization.
Time Warner Cable loses fewer TV subscribers (but more than expected)
Discovery holds back inventory in TV upfront, banking on continued strength in the scatter market
Remember when every brand's video strategy was to go viral?
How to punch above your weight and land the big client: video
Twitter earnings signal healthy data-revenue growth
'Sharknado 2' attracts 3.9 Million Viewers and easily tops the original for Syfy
Droga5 debuts empowering campaign for Under Armour women's line
Bret Michaels sings 'Endless Love' to a fleet of Nissan vans
A range of new Guinness beers will be made in pennsylvania.
LinkedIn's ad business rises as company reports robust growth.
Virgin mobile offering gives unlimited access to Facebook, Twitter and other popular apps.
Backbone of Old Navy's back-to-school campaign is an online music video.
Explore Stockholm like a local using taxi journey data
Hershey completes PR agency review by tapping a number of shops.